Paid ads audit · free · pre-audit briefing in minutes · no card
Stop bleeding money on ads you haven’t audited.
250+ checks across the platforms you actually run. Pre-audit briefing PDF lands in your inbox in minutes — calibrated to your platforms, spend, and goals. The full access-based audit + Loom walkthrough lands in 48 hours. Free, no card.
Why this is free — The associated team argument
Skeptic
Same call as SEO: the unit economics of a paid audit don't survive the support load. Discovery offers should be discovery offers, not products.
Chappie
Agreed. We make money on custom AI agent builds. If your audit surfaces creative-production grind or bid-management toil an agent could automate, we'll quote a build at the end. If your account is healthy and just needs a human, we'll say that.
Skeptic
250+ checks across 6 platforms in 48 hours is only possible because it's a team — not one person. That's the leverage that makes free viable.
What gets audited (250+ checks)
Google Ads
80 checksSearch, Performance Max, Display, YouTube, Demand Gen. Wasted spend, account structure, conversion tracking, search terms, Quality Score.
Meta Ads
50 checksFacebook + Instagram. Pixel/CAPI health, creative diversity + fatigue, account structure, Advantage+ readiness, audience targeting.
TikTok Ads
28 checksCreative-first review, safe zones, Smart+ readiness, tracking, bidding, TikTok Shop integration if applicable.
LinkedIn Ads
27 checksB2B-specific audit. Targeting precision, creative quality, lead-gen forms, Thought Leader Ads, ABM coverage, bidding.
Microsoft Ads
24 checksSearch + PMax + Audience + Copilot. Validates Google-import quality and surfaces unique-Microsoft opportunities.
Cross-platform
41 checksBudget allocation, bidding strategy fit, creative production priorities, MER (Marketing Efficiency Ratio), kill/scale recommendations.
What the deliverable looks like
You get a PDF and a Loom. The PDF leads with money — what you’re wasting and what to scale — and ends with a 90-day plan. Sample structure:
ADS AUDIT · YOURCO · 2026-MM-DD · $XX,XXX/MO REVIEWED
01 · The money table
↳ Wasted spend by campaign, ranked. “Kill this campaign, save $X/mo”-style calls. Plus: what to scale and the exact bid/budget move.
02 · Tracking + attribution sanity check
↳ Conversion pixel health, server-side events, attribution window mismatches. The reason your platform numbers don’t match your CRM, in plain English.
03 · Creative fatigue + diversity scoring
↳ Per-ad CTR/CPM trajectory, frequency caps, format mix. Which ads to retire, which to clone, which 5 hooks to test next week.
04 · 90-day plan
↳ Week 1, week 2, month 2, month 3. With expected impact and what to measure. Pin it above your desk and ship one item per week.
Loom walkthrough — 15–25 min, screenshare of your actual accounts with the findings highlighted live.
Pre-launch readiness · zero ad spend · real findings
How it works
- Email me which platforms to audit + how I’ll get read-only access (MCC invite, BM access, or recorded screenshare if accounts can’t be shared).
- I confirm scope within 24 hours. Then I run the audit.
- Audit lands in 48 hours: per-platform PDF + a 10-minute Loom walking through the top 10 things to fix this week.
- Two weeks of follow-up: I’ll dig deeper on any recommendation or argue with my own findings.
- If an agent would make the recommended fixes easier (creative rotation, search-term mining, anomaly alerting), I’ll quote a build at the end. No pressure.
Get your free ads audit.
Fills in 60 seconds. I confirm access within 24 hours and the audit lands within 48.
Worked on by Forge, Skeptic & Scribe. Meet the studio →